Email marketing has always been a popular marketing strategy and for good reason. It is a very effective way to reach out to your target audience, build relationships, and generate leads.

Here are 8 of the best platforms for email marketing:

However, with the rise of social media and other digital marketing channels, email marketing has become even more important. So it is important to choose the right platform for your email marketing campaigns.

1. Mailchimp:

Mailchimp is one of the best platforms for email marketing services with over 15 million customers. It offers a wide variety of features including automation, analytics, and integrations. You will be able to create beautiful email campaigns with ease and track your results. You can start with the free plan and later, upgrade to the paid plans as well.

Platforms for email marketing
Platforms for email marketing

2. Constant Contact:

If you’re running a small business, Constant Contact is probably the best email marketing platform for you. It’s easy to use, and it has all of the features that you need to get started with email marketing. Plus, it’s one of the most affordable platforms on this list.

3. Omnisend:

Omnisend is a newer email marketing platform that has quickly become popular with eCommerce businesses. It offers all of the features that you need to run successful email marketing campaigns, including automation, segmentation, and personalization. And, it also integrates with all major eCommerce platforms, so good news for eCommerce businesses.

4. EmailOctopus:

EmailOctopus is a great platform if you’re looking for an affordable way to send emails. It uses the Amazon SES service to send emails, which means that you can get started for a low price. Plus, it integrates with a variety of email marketing and CRM platforms.

5. GetResponse:

GetResponse is an all-in-one marketing platform that helps businesses grow their audience, engage their customers, and drive more sales. GetResponse offers a suite of tools to create beautiful landing pages, email campaigns, and automation. You can create marketing funnels for your email campaigns and track your results with GetResponse’s analytics.

Platforms for email marketing
Platforms for email marketing

6. ActiveCampaign:

ActiveCampaign is an all-in-one platform that helps businesses automate their marketing and sales. With ActiveCampaign, you can create beautiful email campaigns, segment your contacts, and track your results. Plus, it offers a wide variety of integrations with other platforms.

7. AWeber:

If you’re looking for a platform that has been around for a while and is trusted by many businesses, AWeber might be the email marketing solution for you. It’s easy to use and comes with a variety of features to help you get the most out of your email marketing campaigns. AWeber is also a landing page builder, which you can use for building landing pages using drag and drop techniques.

Platforms for email marketing
Platforms for email marketing

8. HubSpot:

HubSpot is the most popular and comprehensive marketing platform on the market. It offers a suite of tools to help businesses with their inbound marketing, including email marketing. HubSpot’s email marketing features are very robust and offer a wide variety of integrations. In addition, HubSpot has a blog section where you can educate yourself to be better in marketing.

So which one should you choose?

It depends. It depends on person to person and business to business. Every platform comes with its own unique features, so it’s important to do your research and find the platform that best suits your needs. Also, you can’t forget about the pricing. Make sure you find a platform that is affordable for your business. Most of the platforms in this list offer both free and paid plans, so you have plenty of options to choose from.

Platforms for email marketing
Platforms for email marketing photo by Karolina Grabowska from Pexels

Things to look for in an email marketing platform

Here are some of the things that you should look for when choosing an email marketing platform:

1. Ease of use: The platform should be easy to use, so you can create beautiful email campaigns without having to learn a lot of new skills.

2. Features: The platform should offer a wide variety of features, including automation, segmentation, and personalization.

3. Integrations: The platform should integrate with other marketing and sales platforms that you’re using.

4. Price: The platform should be affordable for your business.

5. Customer support: The platform should offer customer support in case you need help using the platform or want to learn more about its features.

Conclusion:

Here are the best 8 platforms for email marketing service. Email marketing is still one of the most effective marketing strategies that you can use to promote your business. And, there are a variety of platforms that you can use to run your email marketing campaigns. If you’re looking for the best platform for your business, consider one of the eight options listed above.

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These are some of my favorite blogging tools

Thank you for reading this article. Anyway, for those who are looking to build a blog and wonder which tools you can use to build a blog or a website, I highly recommend these tools below.

Web Hosting: if you just start blogging I recommend you to get a Bluehost since they are easy to set up and quite cheap. The price started at US$2.95* but if you plan to scale up your website in the future, I prefer Cloudways more because Couldways works better once you get high traffic to your website. you can switch plans easily as well and they also offer a free trial with no credit card required

Domain Name: Most of my websites bought domain names from Namecheap, I did some research before I bought them and most domain names from Namecheap are cheaper than other websites.

WordPress Speed Plugin: I currently using this plugin and I’m really happy with the result. WP Rocket speeds up my website to rank a good score. Highly recommend!

WordPress Theme & plugin: For some of you who prefer to use a theme for your website, personally I like ThemeForest (my website uses a theme from here) but in case you are looking for other options such as themes, landing pages, funnels, including creating your own online courses please check out ThriveThemes

Email Marketing Service: Currently I’m using GetRespond which is easy to use and you can sign up for a 30-day free trial. The cheapest plan stat at only US$19. No credit card require so if you don’t want to use the service after the free trial period ends, you are good to go.

Graphic Design: If you don’t have graphic design skills I recommend using Canva Pro. They have so many templates which are easy to use and it only costs you US$9.95 a month.

Stock Photography: I recommend using 123RF or Depositphotos. Both sites offer good-quality photos. For Depositphotos, their plan starts at US$9.99 per month for a 1-year subscription.